Is the Customer Always right?

Put yourself in place of your customer and treat them as you want yourself to be treated. The customers are the major reason to make your business successful. In terms of online shopping whether you are counted amongst the best online shopping websites, it depends on the service that your business offers. And this is not just about shopping websites but includes all the businesses that offer services. The customers need to be sure that their money is well spent.

Nowadays the communication between the customer and service provider seems to be a critical aspect. Try to be clear and transparent when communicating any information about your product/service. The company should go out of the way to show their concern about their customers as they would love the gesture and it will also strengthen the professional relationship. Having a clear conversation with the customers let your customers know that you can be trusted and eliminates any sort of anticipation or doubt the customer may have.

In this era of social networking where word of mouth holds the major importance, the businesses need to be efficient. People expect quick responses to their queries and feedback. It is right that not every problem could be solved on immediate bases, it is crucial to confess to your customer with apology or thanks. But replying back instantly to your customer can create a goodwill. So that means speed is an asset of your business.

Your customers judge your business by the people that are involved to run your business, your staff. So you need to be very careful when hiring people to work with you, whether it is the sales representative in an outlet or the cook in a restaurant you need to think about your customer’s mindset. However the positions of the employees require them to think about the value they need to add to their organization and do something additional like if we consider the part time employees of the organization, they may lack to take initiative. The other reason could be the insufficient training provided by the employers. The previous experience could be helpful but the company should provide adequate training to make them work according to the practices of the company.

Customers are the biggest strength for any business and no matter if the customer is right or wrong, the business cannot run without them. The customers want to sense the pleasure, feel like an entity and it is really essential to know your customer, pay attention to what they want to convey. Undeniably the customer is right every time apart from when he may not be genuinely right. Unfortunately it is observed that the online business industry has neglected the concept of considering their customers to be always right. If we look into the expression that the customer is always right, it can be concluded that when it is not appropriate for a business to consider the customer right as it may affect the business income streams so the customer can be considered wrong. The customer is still unhappy after getting his issue resolved this is because the problem has not been solved in according to his language. Therefore the wrong customer should be treated fairly since if we lose even a single customer that means many potential customers may also be lost.